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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Delta Air Lines navigates Utah Jazz stadium rebrand

Delta Air Lines has acquired the naming rights for the stadium of NBA side Utah Jazz.The multi-use sports and entertainment centre, home to the...

Kindred makes charitable moves at Middlesbrough and enters kickboxing space

Middlesbrough FC’s sponsor Kindred Group has revealed that it is donating its front of shirt branding space to MFC Foundation.Replacing its usual Unibet logo,...

Team Vitality brings in hummel as kit supplier

Team Vitality has partnered with sportswear brand hummel for the next three years, replacing Adidas as its kit supplier.The pair are launching a ‘Let’s...

ATP Tour promotes a healthier environment with Nilox partnership

The ATP has announced a deal with Nilox which sees the Italian E-Scooter and E-Bike company become an official partner of the ATP Tour...

Tennis Australia to ‘capture more fan attention’ with Stats Perform

Tennis Australia (TA) has inked a collaboration with Stats Perform, which will become the sport’s exclusive distributor of live video streaming and data tracking...

Stewart Michell to head UK racing estate management strategy

The Jockey Club has announced Stewart Mitchell as its Managing Director of Group Property (MDGP), replacing outgoing Director William Gittus.His main responsibility will be...

Colo Colo celebrates ‘largest partnership in Chilean football’ with Coolbet

Chilean football team Colo Colo has debuted its partnership with Estonian sports betting company, Coolbet.The Macul-based operator officially closed the sponsorship of the club...

Chemist Warehouse serves Australian Open sponsor for a further three years

The Australian Open has extended its Chemist Warehouse partnership by a further three years.The organisation has outlined the shared focus on ‘fitness, family and...

LaLiga shares content with ‘the new generation of fans’ via OneFootball

LaLiga has secured a partnership with OneFootball as the league launches its official profile on the platform.The deal sees the Spanish top-division aim to...

DAZN to show KSI fights in ‘crossover promotion’ with Misfits Boxing

DAZN and Misfits Boxing have revealed a deal for the MF & DAZN: X Series, which will see KSI fight exclusively on the channel...