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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Gambling advertising ban rejected by Bulgaria Football Union

A ban on gambling advertising on Bulgarian sports is not being supported by the Bulgaria Football Union (BFU), the group revealed in a statement. A...

SC Freiburg lands its biggest partnership with JobRad

SC Freiburg of the Bundesliga is expanding its relationship with JobRad in an agreement that will see the bike leasing company become the club’s...

Seattle Sounders forms community-minded partnership with Providence

Seattle Sounders FC has inked an agreement with not-for-profit health organisation Providence.The deal - centred upon driving ‘meaningful impact’ in the area of youth...

FIBA World Cup begins relationship with Toyota Philippines

The FIBA Basketball World Cup 2023 has brought in Toyota Motor Philippines as an official partner of the competition.The Philippines will co-host FIBA's flagship...

LAFC scores BMO as stadium naming rights partner

Los Angeles Football Club (LAFC) has announced a stadium naming rights partnership with BMO.Now named the BMO Stadium, the venue will continue to be...

Angel City stadium renamed under BMO community partnership

Angel City Football Club has announced that BMO has joined the group as a founding partner. Also securing the naming rights to Angel City's home...

Stifel supports US Ski & Snowboard athletes in improved sponsorship

US Ski & Snowboard has enhanced its partnership with Stifel Financial to include the sponsorship of a number of elite-level and developmental events.The deal...

Norwegian football grows profile of top two divisions with IMG Arena

Norwegian football’s top two divisions, Eliteserien and OBOS-Ligaen, have formed a global betting streaming rights partnership with IMG Arena.Played between April and November, the...

D.C. United takes fan experiences ‘to new heights’ with Heineken

D.C. United has revealed an extension to its multi-year partnership with Heineken, which includes the beverage company being named the club’s official and exclusive...

Chilean First Division scores Betsson title sponsorship

The National Association of Professional Football (ANFP) has named Betsson as sponsor of the Chilean First Division football league. As a result of the deal,...