F1 enhances BWT sustainability partnership
Formula One and Best Water Technology (BWT) have expanded their ongoing sustainability-oriented partnership, with a plastic reduction commitment.Austrian water company BWT will continue to...
Ethernity launches Alex Ovechkin NFTs authenticated collection
Crypto-based marketplace and platform for digital collectibles Ethernity has launched an authenticated collection of non-fungible tokens (NFTs) centred around National Hockey League (NHL) star...
GFA forfeits ‘$5m’ sponsorship over match-fixing claims
The Ghana Football Association (GFA) has missed out on a commercial deal with an unnamed sponsor valued at $5 million as a result of...
Indianapolis Colts expand ‘unique’ FanDuel marketing collaboration
National Football League (NFL) franchise the Indianapolis Colts have expanded their partnership with the FanDuel Group.As part of the tie-up, the two entities will...
Ladbrokes builds anticipation in 2021/22 football campaign
Betting company Ladbrokes has launched its new pre-season marketing campaign ahead of the 2021/22 football season.Kicking off today ahead of the upcoming club football...
Fonbet adds FC Rubin Kazan to expanding sponsorship portfolio
FC Rubin Kazan has signed up gambling operator Fonbet in a new, long-term sponsorship agreement.As part of the latest agreement, Fonbet’s logo will be...
FIGC: Italian ad ban ‘bringing sports sector to its knees’
The Italian Football Federation (FIGC) has argued that the country’s ban on betting sponsorships in football is having an adverse effect on the sports...
VBET named Ukrainian Football Cup title sponsor
The Ukrainian Football Cup has enlisted global betting and gambling operator VBET as the competition’s new title partner, as part of a deal signed...
Rangers locked in legal dispute over SPFL Cinch title sponsorship
Rangers are at loggerheads with the Scottish Professional Football League (SPFL) over the division’s title sponsorship with used car retailer Cinch, The Scottish Sun...
Churchill Downs reveals plans for capital investments into racetrack
Churchill Downs Incorporated has announced plans for three major multi-year capital investments to transform key areas of Churchill Downs Racetrack, which aim to provide...