Madrid awarded 2023 European Athletics team competition
The Spanish capital of Madrid has been awarded the hosting rights to the 2023 European Athletics Team Championships Super League.After candidates delivered their final...
Sportradar drives cricket offering with InteractSport acquisition
Sportradar has entered a definitive agreement to acquire leading pro-cricket sports data supplier InteractSport, expanding its commercial presence within Oceania and the Asian subcontinent.The...
Recast raises $8.2m to grow OTT platform in investment round
UK-based over-the-top (OTT) platform Recast has raised $8.2 million in its Series A round of funding, bringing the emerging company’s total valuation up to...
Ralph Lauren secures multi-team MLB sponsorship deal
Designer fashion company Ralph Lauren has secured a sponsorship arrangement with Major League Baseball (MLB), featuring three collections involving products from four teams.The Chicago...
Six Nations to remain free-to-air in Virgin Media and RTÉ tie-up
The Six Nations Championship will remain on free-to-air television in Ireland following the finalisation of the ‘first partnership of its kind’ between the rugby...
Manchester United misses out on £200m sponsorship deal as fans blast...
Manchester United has missed out on a £200 million commercial partnership due to the cessation of discussions with ecommerce company The Hut Group (THG)...
Formula One on the road to recovery with Q1 2021 revenues
Formula One has bounced back from the financial effects of the COVID-19 pandemic, posting revenues of $180 million for the first quarter of 2021,...
RCA ‘reasonably relaxed’ about Royal Ascot fan attendance
David Armstrong, Chief Executive of the Racecourse Association (RCA), has said that he is ‘reasonably relaxed’ about the return of spectators for the Royal...
Ipswich Town partners with lifelong fan Ed Sheeran for shirt sponsorship
English musician Ed Sheeran has become the new sponsor of Ipswich Town, inking a deal to act as the front-of-shirt sponsor of the men...
English counties offer to host remainder of IPL season
A small group of counties in England have set plans in motion to offer to host the remainder of the Indian Premier League (IPL),...