Juventus joins Sorare’s growing blockchain portfolio
Serie A champions Juventus have followed in the footsteps of Roma by partnering with digital blockchain trading card app Sorare, allowing the fantasy football...
William Hill bets big on MMA with Bellator partnership
Ahead of this weekend’s Bellator Dublin: McCourt vs Ruis, Bellator MMA has confirmed a new partnership with William Hill.The new alliance will see the...
Infront and GoPro sports media veteran joins H&C’s board of directors
Equestrian sports network Horse & Country TV (H&C) has announced that former Universal Sports Network CEO and co-founder Claude Ruibal has joined the company’s board...
Cadbury boosts partnership with Australian Olympic and Paralympic teams
Cadbury Australia has once again decided to partner up with the Australian Olympic and Paralympic teams, becoming an official partner for the upcoming Tokyo...
NBL continues to grow with Hungry Jack’s extension
Australia's National Basketball League (NBL) has continued to show growth in the sport after extending its naming right partnership with fast food franchise Hungry...
Vela ARMOR’s up with sports drink sponsorship
Sports drink brand BODYARMOR has unveiled Major League Soccer’s (MLS) Los Angeles Football Club (LAFC) star player Carlos Vela as the brand’s newest athlete...
Four MLS teams board Captain Morgan’s sponsorship deal
Further strengthening its American brand identity, Captain Morgan has been announced as club partners for Inter Miami CF, Los Angeles FC, Minnesota United and...
The esports report – Canada joins the FIFA 20 landscape and T1’s...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This edition takes a look at the...
Wolves announces £21.6 million profits in Premier League return
Wolverhampton Wanderers revealed a profit of £21.6 million for the 2018/19 season, over three times more than 2017/18’s £55.2 million loss.The figures show increased...
Expert Opinion: How will Man City’s ban impact sponsorships?
UEFA’s landmark decision to sanction Manchester City with a two year suspension, following financial fair-play (FFP) breaches sent shockwaves through football.If upheld, the sanction...