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Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Onefootball enriches OTT coverage with Sportradar

Football media platform, Onefootball has united with Sportradar to enhance the delivery of its OTT offering. The deal follows Onefootball's entry into the sports broadcasting sector,...

Swansea champions tackle gambling risks

Swansea City of the EFL Championship has launched a responsible gambling project which aims to educate both supporters and players on gambling related risks.The...

Wolfsburg’s Volkswagen Arena debuts 5G technology

Wolfsburg's Volkswagen Arena debuted 5G mobile communications technology, during the side's Bundesliga match with TSG 1899 Hoffenheim.The technology was activated as part of the collaboration...

Manchester United set for £9m court battle

Manchester United is seeking over £9m in compensation from former betting partner MoPlay, filing a civil complaint with the US Federal Court over an...

City Football Group elevates EA Sports partnership for FIFA 20

City Football Group has united with EA Sports, in a new global partnership that sees the gaming giant become the Official Gaming Partner of Manchester...

Inter Milan reportedly drives toward €100m sponsorship deal

Chinese daily Titan Sports has reported that Italian giants Inter Milan look set to earn €100m after agreeing a new sponsorship deal with Hengda...

Davis Cup nets AirAsia as official partner

AirAsia has been named as an official partner of the Davis Cup, in a bid to strengthen the connection between world class tennis and Southeast...

The Professional Fighters League energises sponsorship portfolio

The Professional Fighters League (PFL) has expanded its portfolio of sponsors, announcing Rich Energy as the league’s exclusive global energy drink partner. The first ever organisation...

Sponsorship growth helps Manchester United net record revenues

In spite of a tricky campaign on the field, Manchester United reported record financial results with revenues reaching £627.1m, marking a 6.3% growth compared to...

The unrivalled power of TV in sports broadcasting

How we consume our favourite sports has changed more in the last five years than it had in the previous 50. The power of...