EFL highlights betting firms’ ‘significant contributions’ in response to Lords report

In response to the House of Lords Gambling Select Committee’s report published yesterday, the English Football League (EFL) has insisted that the government does...

Ipswich Town announces Carers Trust as front-of-shirt sponsor

Ipswich Town has revealed that its new front-of-shirt logo for the 2020/21 season will be Carers Trust due to partners The Rank Group Plc gifting its...

The Detroit Tigers and PointsBet make MLB sponsorship history

The Detroit Tigers have become the first Major League Baseball (MLB) side to be sponsored by a sportsbook operator after agreeing a multi-year partnership with PointsBet.The...

Bayern enhances sustainability focus following Siemens extension

FC Bayern Munich has agreed an extension to its agreement with Siemens which will run through until the end of the 2022/2023 season, allowing...

Cricket South Africa finds headline partner in Betway

Cricket South Africa has signed a three-year global partnership with Betway Limited, which will see the betting company become a prominent sponsor for the...

Man City announces manager-style mobile game with Capstone

Manchester City has announced a new regional partnership with Capstone Games which will see the mobile game developer create a ‘ City-themed manager-style mobile...

Lords report recommends gambling sponsorship ban

A Lords report into gambling regulation has called for ‘urgent action’ to address harms caused by gambling, including a ban on sports sponsorship.The House...

EHF and Sportradar agree decade-long data partnership

Sportradar has added to its growing list of sports clients by agreeing a 10-year data partnership with the European Handball Federation (EHF) and EHF...

PSG agrees ‘ambitious’ 10-year Fanatics deal

PSG has struck a decade-long ecommerce, manufacturing and licensing deal with sports merchandising franchise Fanatics in what the club has described as the ‘most...

MLB expands sports betting portfolio with theScore

Ahead of Major League Baseball’s (MLB) return on 23 July, theScore has signed a multi-year agreement which sees the firm become an authorised gaming...