RMG ‘knows and grows’ racing audience with EngageCraft

Racecourse Media Group (RMG) has formed a year-long partnership with EngageCraft to launch a digital fan engagement campaign using the EngageCraft Touch platform. The firm...

Serie A further embraces digital engagement as Sorare partnership signed

Italy’s Serie A has become the latest professional sports league to partner with blockchain-based fantasy sports platform Sorare. The multi-year deal will facilitate the development...

Packers paint ‘positive financial picture’ in return to normalcy

The Green Bay Packers have revealed a $77.7 million operating profit for the most recent season, following last year's $38.8 million loss during the...

Disney Star showcases Cricket Australia for seven years

Cricket Australia has announced a deal with Disney Star which will broadcast all men's and women's international cricket played in Australia into India. Starting from...

Codere Online clinches Box Azteca sponsorship to boost Mexican visibility

Mexican multimedia firm TV Azteca has signed a sponsorship deal with LatAm focused betting firm Codere Online. The agreement has named Codere as the headline...

Ukraine Maccabiah Games team to be sponsored by AstroPay

The Ukrainian team competing at this year's Maccabiah Games will be sponsored by online payment solutions company AstroPay.  The Jewish Olympics, which it is also...

UK markets watchdog greenlights BT and Warner Bros sports media JV

Warner Bros. Discovery and BT Group’s joint venture has been given the greenlight by the UK’s Competition and Markets Authority (CMA). This will enable the...

Morecambe FC lands heavyweight sponsorship with Tyson Fury

Two-time heavyweight boxing champion Tyson Fury has been named as the latest sponsor of Morecambe FC. The Gypsy King’s brand will appear on the Sky...

Eleven Italy expands basketball coverage with LBA Serie A addition

Eleven Italy has made another addition to its portfolio of sporting coverage, securing the international rights to the LBA Serie A tournament.  The Italian facing...

HBA marks 10th year as Breeders’ Cup distribution partner

The Breeders’ Cup World Championship, one of the staple meetings of the US horse racing calendar, has renewed its distribution deal with HBA Media.  Marking...