Sheffield Wednesday FC ‘pioneers’ vital own the pitch initiative
Sheffield Wednesday FC has stepped up with a vital new initiative aimed at installing up to 200 defibrillators across Yorkshire with new community-focused partners,...
BetMGM confirms UK expansion
One of the key players in the US market, MGM Resorts International, has launched its BetMGM igaming and online sports betting brand in the...
DAZN furthers women’s sport commitment with ata football acquisition
Sports entertainment platform DAZN has completed the acquisition of women’s sport content curator ata football. The latest from DAZN reinstates the company’s commitment to investing...
OlyBet inks official partnership with Ryder Cup
OlyBet has been officially announced as the European betting partner of the Ryder Cup. On the back of a successful partnership between OlyBet Group and...
Sky Sport turns to TikTok for new football viewing experiences
Sky Sport Germany has explored new avenues for broadcast engagement ahead of the upcoming season. The broadcaster tapped into a data-driven approach with a live...
Serie A rights can be vital for betting engagement
News that the betting rights of Lega Serie A will be revised should engage the attention of any firm ‘worth their salt’ according to...
Wolves reveal 6686 sport as new sleeve sponsor during Man United...
As Manchester United welcomed the first game of the new Premier League season at Old Trafford, their opponents Wolves revealed its new sleeve partner...
RAI gets ‘extraordinary opportunity’ to showcase Italy’s Serie A Femminile
The Italian Football Federation (FIGC) recently held its annual assembly where it awarded two out of its three audiovisual rights packages. After sending out invitations...
Verizon extends sponsorship deal with LaLiga North America
Verizon and Spain’s LaLiga have extended their partnership as the football league looks to further expand its presence in North America. Under the renewal of...
DAZN and Pluto TV launch four new sports channels for German...
DAZN has enhanced its presence in Germany with four new channels following an extension to its collaboration with local broadcaster Pluto TV. The partners will...