ARC’s flat racecourses receive two ‘landmark’ bonus schemes
Arena Racing Company (ARC) has announced two bonus schemes that will be implemented across the group’s flat racecourses in the coming months, and into...
Rangers grows Socomec’s UK presence in shirt sponsorship
Rangers FC has partnered with Socomec which will have its branding featured as the men’s first team back of shirt sponsor for the upcoming...
Harry Kane extends Leyton Orient deal to promote mental health charity
Harry Kane is extending his front of shirt sponsorship of Leyton Orient for the 22/23 season, whilst showing his support for improving mental health.The...
Crystal Palace signs technical kit partner Macron as Puma departs
Crystal Palace FC has announced a long-term partnership with Macron which becomes an official technical kit partner, as Puma ends its deal with the...
Jermaine Jenas becomes face of GBR’s Everyone’s Turf campaign
Jermaine Jenas has teamed up with Great British Racing (GBR) in its launch of the Everyone’s Turf campaign this summer.The television presenter and former...
Goldman Sachs provides ‘invaluable boost’ to McLaren sustainability plans
McLaren Racing has revealed that Goldman Sachs Group Inc has become an official partner of the McLaren Formula 1 team for the 2022 season...
FC Schalke 04 varies shirt sponsorships with HRS
FC Schalke 04 has partnered with hotel booking platform HRS, which will appear on the training kit for the start of pre-season on 22...
AFC Ajax and Unibet ‘give back to sports and society’
AFC Ajax has announced that Kindred Group’s flagship brand, Unibet, has become a community partner of the Dutch club.The Eredivisie side will join the...
Jens Melvang, Stats Perform: The future of data insights for coaches,...
In the multi-dynamic environment of sports business, with stakeholders from a wide range of areas, data has become one of the most important assets...
UK charities receive £1.2 million in Royal Ascot bookmaker profits
UK charities will see shares of £1.2 million of bookmaker profits from last week’s Royal Ascot, the Betting and Gaming Council (BGC) has announced. BGC...