BBL and WSC Sports provide an ‘unprecedented’ amount of content
The British Basketball League (BBL) has partnered with WSC Sports as the latter looks to provide fans of the sport with content from the...
Destination Sport Travel supports Spurs on Champions League return
Tottenham Hotspur has announced a continuation of its partnership with Destination Sport Travel.The firm has outlined that it will be supporting the club with...
Liverpool FC ‘enhances fan experience’ following Sorare extension
Liverpool FC has expanded its partnership with Sorare, making the blockchain company an official global partner of the Premier League side.The player-owned fantasy sports...
Betway faces £409k fine for marketing on West Ham’s children webpage
Betway has been charged £408,945 by the UK Gambling Commission (UKGC) after its marketing material was displayed on West Ham United children’s webpages.Between 14...
BBC airs Red Sox-Yankees this weekend in five-year MLB deal
The BBC has announced that it is going to broadcast the Red Sox-Yankees game this Saturday as part of a new five-year deal with...
Everton grows commercial partnership portfolio with Vera Clinic
Everton has formed a deal with aesthetics specialist Vera Clinic which will become the Premier League club’s first official hair transplant partner.The company will...
Fulham FC and Fitzdares form ‘iconic West London tie-up’
Fulham FC has formed an agreement with bookmaker Fitzdares, as the latter becomes the Premier League club’s official betting partner.As part of the deal,...
BBL joins IMG Arena’s portfolio of basketball data deals
The British Basketball League (BBL) has secured a partnership with IMG Arena, which gains exclusive worldwide betting data and streaming rights to the competition.The...
Dean Akinjobi, Football Media: Brand loyalty as the key to long...
As the 2022/23 WSL season gets underway, commercial interest in women’s football is at an all time high following a hugely successful UEFA Women’s...
RacingTV to leverage 2mee’s direct human messaging system
Seeking a means to better promote its live betting offers, RacingTV has struck a partnership with ‘direct human messaging’ platform 2mee.The company has produced...