AFC Bournemouth injects “Vegas energy” with tourism deal
AFC Bournemouth has announced a multi-year deal with The Las Vegas Convention and Visitors Authority (LVCVA).The English Premier League (EPL) club has partnered with...
Blackburn Rovers unveil BetUK deal ahead of Newcastle FA Cup game
Blackburn Rovers has announced a last minute sleeve sponsorship deal with BetUK ahead of its clash against Newcastle United.The EFL Championship club, which will...
BOXXER’s Ben Shalom: Finding the right partners for boxing’s global growth
Public interest and visibility in boxing is the highest it has been in years, with the sport thrust into the spotlight by a series...
BoyleSports maintains racing momentum with John Hanlon deal
BoyleSports has teamed up with John ‘Shark’ Hanlon as his official stable partner and will donate €100k to charity if Hewick wins the Cheltenham...
Emirates serves up ace partnership with Wimbledon
Emirates has become the official airline partner of The Championships, Wimbledon in a multi-year deal with the oldest of the four tennis Grand Slams.As...
Consumer interest in women’s sports driving sponsorship to new heights
Tennis and golf were by far the leading women’s sports when it came to sponsorship growth in 2023/24 according to SponsorUnited, but football is...
Ratcliffe’s vision for Manchester United’s revival
New partial owner of Manchester United, Sir Jim Ratcliffe has spoken to the BBC, following the completion of the sale.The 71-year-old billionaire has bought...
RFU scraps Wembley plans to focus on Twickenham revamp
The Rugby Football Union (RFU) has ditched plans to sell Twickenham and buy shares in Wembley despite not having the funds to complete a...
Wembley Stadium undergoes major revamp ahead of busy calendar
Wembley Stadium has completed a major programme of investment and refurbishment work over the winter period ahead of a historic 2024.Football fans attending the...
Arsenal breaks WSL attendance record with 60,160
Arsenal has broken the Women’s Super League (WSL) attendance record during a 3-1 win over Manchester United. The club announced that 60,160 tickets had been...