Betano builds up global sports profile with CONMEBOL deal
Betano, a sports betting brand operated by Greek igaming company Kaizen Gaming, has partnered with CONMEBOL, the South American football confederation.The partnership will run...
Boston Red Sox to feature in Netflix’s first MLB documentary
Boston Red Sox has announced that it will feature in two new shows on Netflix, making it the first Major League Baseball (MLB) team...
ESPN, FOX & Warner Bros unite to launch new sports streaming...
In an unprecedented move, ESPN, FOX and Warner Bros Discovery are joint-launching a new over-the-top (OTT) sports streaming platform in the fall of 2024. The...
MetLife Stadium to host 2026 FIFA World Cup final
New Jersey will play host to the 2026 FIFA World Cup final as MetLife Stadium has been announced as its host.FIFA confirmed that the...
Sports giant Endeavor combines IMG Arena and OpenBet assets
Sports and entertainment giant Endeavor has integrated its sports data rights business IMG Arena under the banner of its sportsbook platform, OpenBet.By doing so,...
DraftKings adds LeBron James to sports partnership roster
DraftKings has given its sports marketing activity a major boost this week with the addition of one of the world’s most famous basketball players.The...
NFL 2023 sponsorship revenue soars 15% to $2.35bn
As another NFL season draws to a close, with the Kansas City Chiefs taking on the San Francisco 49ers at Super Bowl LVIII, the...
STARLUX raises California profile with LA Dodgers partnership
Los Angeles Dodgers has signed a partnership with STARLUX Airlines, granting the Taiwanese airline marketing exposure in California after an expansion of its operations...
SBC Leaders magazine: Sky Betting & Gaming still thinking big
Sky Betting & Gaming may be sitting at the very top of the UK gambling industry, but as its Chief Commercial Officer Steve Birch...
CSB strips Mediapro of broadcast rights
Canadian Soccer Business (CSB) has alleged that Mediapro ‘failed to meet significant contractual obligations’, with the disagreement launching a court case.CSB and its media...