Research finds consumer disconnect for Euro 2024 sponsors
A study by retail sales consultancy Sellex has found that there is only a minimal difference in consumer recognition between official Euro 2024 sponsors...
Dabble redesigns Matt Stone Racing’s #4 Camaro
Matt Stone Racing has partnered with Dabble ahead of the Indigenous round, which comes with the reveal of Cameron Hill’s special Darwin livery.The deal...
Better Collective: EURO 2024 goals & tailoring strategies for customers
Esben Skou Vinther, VP of Europe Better Collective, talks about the importance of the upcoming EURO 2024 tournament and how operators can maximise its...
Scottish FA renews BBC and Premier Sports for consistency
The Scottish Football Association (FA) has confirmed a new five-year agreement with Premier Sports and BBC Scotland for the Scottish Gas Men’s Scottish Cup.Under...
UEFA marks new era of European football with Mastercard deal
UEFA has announced that Mastercard has extended its sponsorship of the UEFA Champions League and signed a deal for the UEFA Super Cup.The extension...
Scottish football names major bookmaker multi-league sponsor
William Hill has been confirmed as the official betting partner of the Scottish Professional Football League (SPFL) in a deal covering all four divisions.The...
Amnesty International warns FIFA ahead of World Cup bids
Amnesty International, a global non-governmental organisation focused on human rights, has warned FIFA about the upcoming World Cup bids for 2030 and 2034.The warning...
French authorities on the lookout for problem gambling during Euro 2024
As betting companies gear up their marketing campaigns for the upcoming UEFA Euro 2024, the French betting regulator has initiated a campaign to address...
VAR here to stay in the Premier League as clubs vote...
The Premier League will keep Video Assistant Referee (VAR) next season and beyond after the top-flight’s clubs voted to retain the technology.Announcing the result...
Premier Sports snaps up top-flight football tournament coverage
The Scottish Premiership has secured further visibility by following up its Sky Sports and contract renewal with a partnership with Premier Sports.The five-season partnership...