Premier League CEO Richard Masters reveals continuation of betting shirt sponsorships
The Premier League’s new chief executive Richard Masters has insisted that betting shirt sponsorships will remain in the league.Masters’ first interview since being appointed...
SIS grows international racing portfolio with Saudi Cup deal
Racing content and data services provider Sports Information Services (SIS) has strengthened its international racing portfolio after securing a new partnership with the Jockey Club...
Former MLB exec James Johnson joins Deltatre amid American expansion
Global sports and entertainment media technology provider Deltatre has announced that James Johnson will be the firm’s new Vice President, Americas Business Development.Johnson joins...
STS ambassador Peter Schmeichel announced for iGB Affiliate London
STS ambassador Peter Schmeichel will be present at iGB Affiliate London next month, discussing the sportsbook’s ‘Bet with the leaders’ campaign.The former Manchester United...
Tata upgrades sports broadcasting with 4k boost
Technology firm Tata Communications has collaborated with Net Insight to offer sports broadcasters a 4k delivery boost.The partnership will help meet growing bandwidth demands...
Barcelona unveils 24/7 streaming service Barça TV+
Reigning La Liga champions FC Barcelona has announced plans to launch a 24/7 streaming platform in the spring of this year.The subscription-based over-the-top (OTT) service...
Southwell to host all-female racecard on International Women’s Day
In celebration of International Women's Day on Sunday 8 March, Southwell Racecourse will be hosting an all-female race card to celebrate a 'record-breaking year'...
Argentine Football Association strengthens commercial revenue with McDonalds
McDonalds has extended its relationship with the sporting world after being announced in a digital partnership with the Argentine Football Association (AFA).The agreement, which...
PSG on cloud nine with Qatar Airways sponsorship
Paris Saint-Germain has strengthened its ever growing portfolio of sponsorships by securing Qatar Airways as its new Official Airline Partner.The deal will last three...
LFP launches new streaming platform MyLigue in major online revamping
Further enhancing fan engagement, France’s Professional Football League (LFP) has confirmed they will be launching MyLigue, a streaming platform dedicated to Ligue 1 and...