Sportradar streams ABL matches via first-time OTT platform

Baseball Australia has announced a new streaming platform in partnership with Sportradar. With an aim of growing the Australian Baseball League (ABL) on a global...

Leyton Orient aids East London SMEs in starting ELEVEN partner programme

Leyton Orient has formed a collaboration with Eleven Sports Media to help the growth of local businesses across the East End of London. The new...

UFC turns to Battle Motors for first-ever official electric commercial truck

The UFC has announced a deal with Battle Motors in which the electric vehicle technology developer will serve as the competition’s first-ever official electric...

Greece’s second football division enhances Betsson title sponsorship

The Super League 2 has continued its partnership with its title sponsor Betsson for the 2022/23 football season. As the second division of Greek football...

FIFA helps players ‘find their Calm’ in mindfulness and meditation deal

FIFA has revealed that Calm will be the official mindfulness and meditation product of the FIFA World Cup 2022, FIFA Women’s World Cup 2023...

Fenway Sports Group to sell Liverpool FC

Fenway Sports Group (FSG) are inviting offers for the sale of Liverpool FC, The Athletic’s David Ornstein has revealed. The organisation has been in charge...

Gracey Chen, Bitget: Messi as an ambassador in the World Cup...

As global eyes are drawn to Qatar for international football’s landmark event, Bitget announced a collaboration with Lionel Messi as he looks to lead...

FC Barcelona signs first gluten free food partnership with ZENB

FC Barcelona has signed gluten free food brand, ZENB, as the club’s latest regional partner for the next four years. The brand is the first...

Heineken Silver revealed as title sponsor of F1 Las Vegas Grand...

The Formula One Las Vegas Grand Prix has announced Heineken Silver as the title race partner of the 2023 competition. The event, rebranded to the...

Team Vitality creates ‘impactful moments’ for fans in GG.BET partnership

Team Vitality and esports betting company GG.BET will be hosting a series of fanforward activations in line with the IEM Rio Major. Team Vitality’s CS:GO...