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Sponsorship
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Sponsorship
Time to read: 2 min
Super Bowl generates $95.8 million media value for five biggest NFL sponsors
February 18, 2021
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Europe
Time to read: 2 min
Beşiktaş JK fogres cryptocurrency sponsorship paid in Bitcoin
February 18, 2021
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Partners
Time to read: 3 min
Forest Green Rovers partners with SKOOT for carbon neutral future
February 17, 2021
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Partners
Time to read: 2 min
Beko negotiates cut-price Barcelona sponsorship extension
February 17, 2021
BREAKING
Sponsorship
Time to read: 2 min
Workday adds World Golf Championship to sponsorship portfolio
February 17, 2021
BREAKING
Sponsorship
Time to read: 3 min
NBL and ABPA clash over on-court sponsor decals
February 17, 2021
BREAKING
Sponsorship
Time to read: 3 min
Red Bull secures Australian GP title sponsorship
February 17, 2021
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Latest News
Time to read: 2 min
Leading Irish sports bodies call for gambling advertising overhaul
February 16, 2021
BREAKING
Sponsorship
Time to read: 2 min
EISS Super secures NRL sponsorship agreements
February 16, 2021
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Sponsorship
Time to read: 2 min
Werder Bremen raises Asian market status with 188Bet deal
February 16, 2021
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Sponsorship
Time to read: 2 min
European Athletics Indoor Championships boosts sponsorship portfolio with Müller
February 15, 2021
BREAKING
Sponsorship
Time to read: 3 min
Svenska Spel enhances position in Swedish skiing with SSA sponsorship deal
February 15, 2021
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Sponsorship
Time to read: 3 min
WellChild and The Jockey Club sign Cheltenham sponsorship deal
February 15, 2021
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Sponsorship
Time to read: 2 min
McLaren Racing inks multi-year deal with Cisco Webex
February 15, 2021
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Sponsorship
Time to read: 2 min
UFC’s Mackenzie Dern clinches agreement with Betmotion
February 12, 2021
credit: Shutterstock
BREAKING
Latest News
Time to read: 2 min
Manchester City installs Premier League’s ‘most commercially valuable’ pitchside media space
February 12, 2021
BREAKING
Sponsorship
Time to read: 2 min
Memphis Grizzlies signs deal with WynnBET as operator continues expansion
February 12, 2021
BREAKING
Partners
Time to read: 2 min
Infront acquires minority stake in PSA commercial entity
February 12, 2021
BREAKING
Sponsorship
Time to read: 3 min
UEFA Euro 2020 announces TikTok as Global Sponsor
February 11, 2021
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Sponsorship
Time to read: 2 min
MansionBet enters greyhound sponsorship with ARC deal
February 11, 2021
BREAKING
Hospitality
Time to read: 3 min
Tokyo 2020 Olympic President expected to resign over sexist remarks
February 11, 2021
BREAKING
Partners
Time to read: 2 min
Sportradar elevates Forza Football content and advertising offering
February 11, 2021
BREAKING
Sponsorship
Time to read: 2 min
IPL title sponsor Vivo looking to transfer contract amid political tensions
February 10, 2021
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Featured Articles
Empty seats in stadium stands. Black and white photo without fans. Empty seats for sports spectators. Empty rows without spectator support. Importance of support from stands, no one came to game
BREAKING
Features
Time to read: min
CEOs fear football's lack of governance. You should too
November 6, 2026
MIAMI, UNITED STATES - May 04, 2025: FIFA President Gianni Infantino, Footballer. Race day for the F1 Miami Grand Prix 2025. infantino
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Features
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Democrats’ House win exposes Infantino to Raskin subpoenas
November 5, 2026
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026