Ronaldinho the star of Booming Games’ latest slot titles
Brazilian footballing icon Ronaldinho has secured a new sponsorship deal with Booming Games to appear in a series of upcoming slot titles.The World Cup...
Newcastle United announce ‘unique partnership’ with InPost
Newcastle United has announced a “unique commercial partnership” with InPost Group to become the club’s Official Parcel Collection and Delivery Service Partner. The out-of-home delivery...
Brazil betting market pushed further on horizon as Bill vote delayed
A crucial vote on the regulation of a federal Brazilian betting market has been postponed by Senators concerned about the inclusion of online casino...
Paddy Power clears up World Darts Championship plans as charity fundraiser
Irish bookmaker Paddy Power has revealed that its previously announced plans to colour the dartboard treble 20 green during this year’s World Darts Championships...
Charlotte Hornets & Lowe’s continue fan initiatives in deal extension
The NBA’s Charlotte Hornets and North Carolina retail store Lowe’s have announced an extension of their long-term partnership, in which the latter remains the...
Betano becomes first-ever betting partner for UEFA
Kaizen Gaming-owned brand Betano has secured a global sponsorship deal for the next edition of the UEFA European Football Championship taking place in Germany.Through...
PENN gets US boost to ESPN BET visibility with NHL deal
PENN Entertainment has signed a multi-national, multi-year partnership with the NHL encompassing its US and Canada-facing betting brands.Terms of the agreement will see PENN’s...
Monster agrees new sponsorship deal with McLaren ending Mercedes ties
Monster Energy Company has announced it has agreed a new sponsorship deal with Formula One’s McLaren Racing. The popular energy drink brand will showcase prominently...
Paddy Power reveals green dartboard ahead of World Darts Championship
Ahead of this year’s PDC World Darts Championship, title sponsor Paddy Power has revealed how it is stamping its brand on darts’ biggest competition...
New Balance becomes official apparel and footwear partner of the Australian...
New Balance (NB) has signed an agreement with Tennis Australia to become the Official Performance Apparel and Footwear partner of the Australian Open (AO)...