Team Vitality secures first international partnership with a betting company

Team Vitality has linked with GG.BET as the latter becomes the international betting partner of the CS:GO superteam. The collaboration looks to create experiences and...

Liverpool FC continues content series in Nivea Men extension deal

Liverpool FC and Nivea Men have extended their partnership for a further three years, including a continuation of their content series.  As the 2022-23 season...

PlanetPay365 expands Serie A presence with Torino FC

Torino Football Club has announced PlanetPay365 as the club’s official value-added services partner for the next two seasons.  The collaboration will make its debut this...

NWSL makes three senior hirings at ‘pivotal’ time for the league

The NWSL has hired Julie Haddon as the league’s Chief Marketing Officer, Tatjana Haenni as Chief Sporting Director and Bill Ordower as Chief Operating...

Nike strengthens women’s football commitment in FA ball supply deal

The FA has announced a multi-year partnership with Nike as the latter looks to deepen its commitment to women’s football. The deal sees Nike become...

Report: Sir Jim Ratcliffe “a potential buyer” if Glazers look to...

Sir Jim Ratcliffe wants to purchase a stake in Manchester United FC, according to reports from The Times and Bloomberg. The British billionaire’s interest in...

Nielsen marks streaming debut with Amazon NFL telecasts

Nielsen and Amazon have signed an agreement to measure Prime Video's exclusive NFL Thursday Night Football (TNF) telecasts. Starting from the 2022 season, including pregame,...

Mumbai City FC partners with Stake News bookmaker affiliate

Indian Super League (ISL) club Mumbai City FC has signed a multi-year agreement with Stake News, a platform affiliated with Stake.com. A sports news platform,...

Angel City FC filters social media abuse with GoBubble

Angel City Football Club (ACFC) has agreed to work closely with safety tech company GoBubble to protect the NWSL team's social feeds from online...

Betting Innovation Centre provides betbuilder for World Cup

Stats Perform and Sporting Solutions’ Betting Innovation Centre has announced its first B2B product set, Opta BetBuilder Plus. Aiming to ‘unlock the true potential’ of...