From the San Siro, to the Burj Khalifa – How AC...
There aren’t many football clubs across Europe steeped in history and tradition more than AC Milan. Whether that be for its iconic home of...
OLBG unveiled as new partner of Newbury Racecourse Owners’ Club
The Owners’ Club at Newbury Racecourse has been renamed ‘The OLBG Owners’ Club’ following a new partnership signed with the sports betting community site.OLBG...
Sweden strengthens sports safeguarding with IBIA MoU
The International Betting Integrity Association (IBIA) has signed its latest partnership with a betting regulator, linking with Spelinspektionen, the Swedish Gambling Inspectorate (SGA).The duo...
Bayern Munich announces multi-year partnership with Bitpanda
Reigning Bundesliga champions Bayern Munich have unveiled Bitpanda as an official crypto trading partner.The German top-flight football team has announced that the Austrian-based trading...
UEFA enlists BYD to boost ESG agenda ahead of Euro 2024
UEFA has sought to bolster its commercial partnerships for the Euro 2024 tournament later this year by partnering with electric car manufacturer BYD.A publicly...
Standard Liége & iDenfy partner to stamp out ticket fraud
Standard Liége has entered into a partnership with iDenfy that aims to stamp out ticket fraud by enhancing its online registration process. The football club...
Newcastle Utd records £73m loss for 2022/23 but commercial and media...
Newcastle United’s financial report has stressed great progress on-and-off the pitch, in both a sporting and commercial sense, but the group’s losses are hardly...
Adidas set to replace Nike as Saudi ball sponsor mid-season
The Saudi Pro League (SPL) has unveiled Adidas as its new match ball sponsor for the remainder of the 2023/24 season. German sportswear brand Adidas...
Ajax & Adidas to hit 30-year milestone in partnership extension
Ajax and Adidas have extended their long-term partnership, in a move which will see it exceed 30 years under the terms of the new...
Top athletes invest in TGL amid APEX’s acquisition
APEX has announced several sports stars will join the likes of Steph Curry as investors of TGL San Francisco Golf Team (SFGT). With the inaugural...