FanDuel renews Sportradar partnership to strengthen in-play offering

US-focused sports betting operator FanDuel has renewed its contract with Sportradar, maintaining the Swiss company’s status as the data and odds supplier for the...

BioSteel replaces Gatorade official sports drink of LA Lakers

The LA Lakers has named BioSteel as its official sports drink, replacing 25-year partner Gatorade and marking the firm’s ninth sports collaboration.BioSteel branding will...

Chicago Bulls latest sports team to partner with Socios

National Basketball Association (NBA) franchise the Chicago Bulls has become the latest sports team to leverage Socios.com to enhance its fan engagement activities.Part of...

British Columbia Lottery Corporation partners with Genius Sports

Genius Sports has been designated as the official data provider of the British Columbia Lottery Corporation (BCLC) in a new multi-year agreement.Included in the...

Gannett inks ‘historic’ Tipico sports betting partnership

Mass media holding company Gannett Co Inc has inked a five-year, exclusive partnership with Tipico USA Technology Inc - the US subsidiary of European...

NBL agrees ESPN, Foxtel and News Corp deals in ‘watershed moment’

The Australian National Basketball League (NBL) has sealed a new ‘ground-breaking’ three-year media rights arrangement with Foxtel, ESPN and News Corporation Australia, in what...

Cleveland Cavaliers become third NBA recruit to Socios.com platform

The Cleveland Cavaliers of the National Basketball Association (NBA) and Socios.com have announced an official team partnership to create brand awareness through the Cavaliers'...

Stats Perform brings ‘new depth’ of insight in Orlando Magic extension

Stats Perform has extended its agreement with National Basketball Association (NBA) franchise the Orlando Magic.As part of the collaboration, the Magic will continue to...

‘Never say never’ on purchasing live sports rights, says Netflix Chief

Netflix could branch out into live sports programming in the future, with the company ‘open to’ the possibility of exploring the benefits of the...

BIG3 enlists US Integrity to safeguard competition from corruption

The BIG3 basketball league has aligned with technology-driven sports wagering monitoring company US Integrity (USI) to protect the three-on-three competition against betting-related fraud and...