Chiefs secures first German partnership with Engelbert Strauss
Kansas City Chiefs and Engelbert Strauss have partnered in making the workwear manufacturer and retailer the team's first multi-year partner in Germany.The deal -...
NFL players ‘at the heart’ of new experiences with MGM Resorts
MGM Resorts International has become a hospitality and strategic partner of the NFLPA in a two-year deal.New content and fan experiences with current and...
NFL reveals teams for 2023’s UK matches
The NFL has announced there will be three 2023 International Games in the UK next season.Buffalo Bills and Tennessee Titans have been chosen as...
Baltimore Ravens to stay at M&T Bank Stadium until at least...
Baltimore Ravens have revealed an extended lease for the M&T Bank Stadium that will keep the team at the venue until at least the...
David Highhill: NFL will ‘remain thoughtful’ on relationship with sports betting
Prior to the 2022 NFL season, the the league's Vice President and General Manager of Sports Betting, David Highhill discussed the responsibilities in his...
XFL introduces ZOA Energy to its list of league partners
The XFL has announced a partnership with ZOA Energy which names the latter as the official and exclusive energy drink of the league. The news...
Denver Broncos‘ stadium set to undergo $100m upgrade
The home of the Denver Broncos' will be seeing a variety of developments with over $100m being directed towards upgrading the stadium.Empower Field at...
Fans at LA Rams’ SoFi stadium first to experience real-world AR
The Los Angeles Rams have introduced a new fan-focused technology experience with the launch of ARound.Available both at the stadium and at home, the...
XFL integrates Under Armour as official uniform partner
The XFL has announced that it has chosen Under Armour to become the league’s official uniform partner from the 2023 season.The sportswear brand will...
NFL and Genius Sports ‘connect the sports ecosystem’ with Canadian licensing...
The NFL and Genius Sports have created new licensing agreements with three sportsbooks to distribute live video streams of American football matches to fans...