NHL’s Penguins enhance game-day experience with Rivers Casino Pittsburgh and BetRivers
The NHL’s Pittsburgh Penguins have named Rivers Casino Pittsburgh and BetRivers.com as the franchise's new ‘Official Casino’ and ‘Official Sportsbook’ respectively as part of...
Las Vegas Raiders and BetMGM announce betting partnership
BetMGM has been named as the Las Vegas Raiders’ official sports betting partner as American sportsbooks continue to strike agreements during the NFL regular...
NFL player DeAndre Hopkins invests in wellness technology firm Therabody
Arizona Cardinals player DeAndre Hopkins has invested in wellness technology firm Therabody whilst also joining the company as its brand ambassador.In addition, the company...
Philadelphia Eagles and FOX Bet announce multi-year sponsorship deal
NFL side the Philadelphia Eagles has unveiled a new ‘interactive studio’ at Lincoln Financial Field following a multi-year sponsorship deal with FOX Bet.As a...
St. Louis City SC ‘elevates’ sponsorship opportunities ahead of MLS...
St. Louis City SC has partnered with Elevate Sports Ventures to support the club in sponsorship, premium and ticket sales ahead of its expansion...
Steve Cohen reaches agreement for $2.4 billion New York Mets purchase
American billionaire Steve Cohen has reached an agreement with Sterling Partners over the sale of its Major League Baseball side the New York Mets,...
888sport scores a touchdown with NFL UK betting partnership
The National Football League (NFL) has entered into a first-of-its-kind partnership with 888sport, making the gambling company its first ever official sports betting partner...
MKF hits a home run with Texas Rangers partnership
Fantasy sports platform Monkey Knife Fight (MKF) has strengthened its growing portfolio of American clubs by striking a deal with Major League Baseball's (MLB)...
YouTube TV seals carriage agreement for NFL Network and NFL RedZone
Youtube TV has struck a new carriage agreement with the NFL that will see subscribers of the Google-owned American streaming service have access to...
Oakland Athletics’ Billy Beane acquires stake in AZ Alkmaar
AZ Alkmaar has announced that MLB’s Oakland Athletics executive vice president Billy Beane has obtained a 5 per cent stake in the Eredivisie club.Beane...