Formula 1 reveals season live streaming link with South Korea’s Coupang...
Formula 1 has revealed a new broadcasting deal with South Korean OTT company Coupang Play. The deal entails that the 2023 FIA Formula One World...
Henry Hodgson: Building a ‘literal foundation’ for the NFL in the...
As the league gains more and more attention each season in the UK, talk of a British NFL franchise has been a major focus...
West Ham’s Sullivan describes UK govt plans to safeguard football heritage...
Seeking to strengthen safeguards of teams from financial failings and harmful ownership models, a new independent regulator has been launched which will implement a...
DraftKings brings PGA Tour’s best into the metaverse
PGA Tour and DraftKings have shook hands on a deal that will see some of the world’s best golfers added as collectibles to the...
NBA announces “first-of-its-kind” deal with immersive tech firm Cosm
A new live game viewing experience is in play for NBA fans as the basketball body has agreed a multi-year partnership with immersive tech...
XFL and Genius Sports link for data distribution deal
The XFL has striked up an official data distribution deal with Genius Sports which enables the latter to tap into the American football leagues...
SBC Summit North America puts sports betting products in the spotlight...
The highly-anticipated third edition of SBC Summit North America is set to deliver a one-of-a-kind educational experience for attendees with its dedicated 'Sports Betting...
Sevilla FC elevates global presence with digital newsletter transformation
Sevilla FC has elevated its digital footprint as the club looks to bolster fan engagement and grow its international presence. The club detailed key aspects...
Mastercard elevates Champions League sponsorship through ‘Walk out With Messi’ competition
Mastercard are offering football fans a chance to walk out with Lionel Messi for an upcoming UEFA Champions League tie with the ‘Walk out...
Detroit Pistons to integrate AI chat features with new GameOn partnership
National Basketball Association (NBA) franchise the Detroit Pistons have announced a new partnership with artificial intelligence (AI) fan engagement company GameOn. The Pistons will integrate...