Phoenix Suns and PayPal extend sponsorship deal until 2026
National Basketball Association (NBA) franchise the Phoenix Suns has extended its pre-existing jersey sponsorship with global payment service PayPal. Extending the agreement until the end...
Sony Sports Network secures rights for UEFA EURO broadcasts in India
Sony Sports Network has successfully acquired the rights to broadcast the UEFA EURO 2024 and 2028 in India. Reaching the agreement with the Union of...
Arturo Vidal becomes official Novibet Global Brand Ambassador
Chilean footballer Arturo Vidal has become the global brand ambassador of European and LatAm gametech company Novibet. The 35-year-old central midfielder, who currently plays for...
Toronto Raptors and OLG laud ‘unifying lens’ of basketball with community...
The NBA’s Toronto Raptors and the Ontario Lottery & Gaming Corporation (OLG) have come together to support six local community groups.The six organisations aim...
F1 inks new media deal with Paramount+
Formula 1 has signed a new sponsorship deal with streaming platform Paramount+ that will create new entertainment opportunities for fans of the motorsport. As part...
Betfred initiates ‘substantial investment’ into British horse racing with Epsom Downs...
Betfred has revealed that it has become the new sponsor of The Oaks and The Derby at Epsom Downs.In the latest development for British...
OWNIC launches new NFT campaign to enhance fan-athlete engagement
Digital sports card company OWNIC has launched an NFT sports trading platform which allows collectors to own and share parts of the athlete’s success...
Chelsea FC agrees seven-year partnership with Tempus Ex
Chelsea Football Club has entered into a seven-year partnership agreement with technology sports and entertainment firm Tempus Ex Machina to help develop new and...
USGA introduces one-stop streaming hub for all tournaments
The United States Golf Association (USGA) is bringing all of its 15 championships into a single digital streaming hub. For the first time in USGA’s...
YouTube begins its venture in the NFL with subscription model announcement
Subscriptions to watch National Football League (NFL) games next season on YouTube have been released on presale with a starting price of $249 for...