Leeds United designates local sponsor as official vehicle partner
Premier League side Leeds United has named local vehicle solutions company AMT as the top-flight club’s official vehicle partner.Headquartered in West Yorkshire, AMT will...
Ronaldo and Pogba rebuff Euro 2020 sponsors
Two of the biggest stars of Euro 2020, Cristiano Ronaldo and Paul Pogba have snubbed sponsors of the tournament, removing branded drinks bottles from...
Liverpool reaches ‘huge milestone’ in Anfield redevelopment
Liverpool FC has been given the green light by the Liverpool City Council’s planning committee for the £60 million redevelopment of the Premier League...
OneFootball hits record levels of Euro 2020 brand activation
Brands have reached record levels of content, representing a 300% increase in brand activity on the OneFootball platform during the 2020 UEFA European Championships.Compared...
Greyhound racing gets ‘over the line’ at Oxford Stadium
Greyhound racing is due to return to the Oxford Stadium, with speedway events also a potential possibility, following the acquisition of a new 10-year...
Jaguar UK to ‘push the boundaries’ in Wimbledon renewal
The All England Lawn Tennis Club (AELTC) has extended its sponsorship agreement with automotive manufacturer Jaguar UK for a further five years.As official car...
TickPick: Sports fans purchasing more NFTs during pandemic
With sports non-fungible tokens (NFTs) enjoying exponential growth in the sporting space, more than one in 10 sports fans have purchased the digital collectibles...
Cincinnati Reds secure WynnBET sponsorship tie-up
WynnBET has announced a new tie-up with Major League Baseball (MLB) franchise the Cincinnati Reds.Previously, WynnBET had secured agreements with the Memphis Grizzlies, Detroit...
Kingscote joins SBK as brand ambassador
Richard Kingscote, a prolific UK and Irish racing jockey and the reigning all-weather champion, has partnered with SBK, the sports betting app operated by...
Club Athletico Paranaense elevates engagement with Betmotion
Brazilian football team Club Athletico Paranaense has designated online gambling and entertainment company Betmotion as its new sponsor, becoming the 15th Serie A side...