DraftKings furthers sports portfolio with three NBA additions
DraftKings has announced the expansion of its sporting portfolio following the additions of the National Basketball Association’s (NBA) Boston Celtics, Philadelphia 76ers, and Indiana...
Allianz confirms end of season Saracens termination
Allianz has announced that its sponsorship with Saracens Rugby Club will be terminated at the end of the season following the club’s salary cap...
Juventus signs decade long partnership with Allianz
Juventus has extended its partnership with Allianz in a 10 year deal worth just over £85 million (€103.1 million).According to a statement issued by...
FC Barcelona joins the cryptocurrency market with Chiliz
FC Barcelona has joined forces with blockchain platform Chiliz to allow fans to interact with the club through ‘Barça Fan Tokens’.The new cryptocurrency will...
NBA and PointsBet seals betting partnership
PointsBet has been announced as an authorised sports betting operator for The National Basketball Association (NBA), totalling the sport organisations betting provider total to 11.The...
Mahindra seals Washington Wizards and Capitals partnership
Monumental Sports & Entertainment (MSE) has announced a global partnership with vehicle manufacturer Mahindra, making the India-based company an official partner of NBA’s Washington...
Valencia serves new food delivery app to matchday spectators
La Liga side Valencia CF (VCF) has announced a new food delivery platform designed to work inside the stadium, allowing fans to order food and...
Everton joins the TikTok revolution
Furthering football's continuing social media expansion, Everton FC has launched an official channel on the short-form mobile video app TikTok.In a statement released by...
NowThis and NBC strikes Tokyo 2020 content partnership
In an effort to increase engagement amongst its younger demographic, NBC and NowThis have agreed to create over 30 videos for the broadcasting company’s...
England announced as European Mixed Team Championship hosts in 2021
Milton Keynes has been assigned hosting rights to the 2021 Badminton European Mixed Team Championships, England's first major European badminton event since 2009.Centre:MK shopping...