Emma Hayes supports McDonald’s bursaries for football coaches
McDonald’s and Kick It Out have teamed up with English football manager Emma Hayes OBE to award 100 bursaries to aspiring football coaches nationwide.Under...
Google’s historic sponsorship sets new chess standards
The International Chess Federation (FIDE) and Singapore Chess Federation (SCF) have named Google as the title sponsor of its World Championship in Singapore.Under the...
Tottenham Hotspur transforms its digital payments with Ant International
Tottenham Hotspur has struck a three-year strategic partnership with digital payment and financial service provider Ant International to provide a range of digital options...
Manchester United nears PSR edge despite record revenue
Manchester United has declared its commitment to a sustainable future while reporting net losses of £113.2m in its latest financial results.In its fourth quarter...
AS Monaco and Ebury to “transcend borders” in new partnership
Ligue 1 side AS Monaco has partnered with financial technology company Ebury to help grow the club’s global operations. Ebury will provide AS Monaco with...
New betting sponsorship deals announced in UK and Irish racing
Two prominent UK and Irish bookmakers have bolstered their standing in horse racing scenes via freshly signed sponsorship deals.In Ireland, the country’s largest independent...
MEO Arena’s Super Stage to Host Star-Studded Lineup as SBC Debuts...
SBC is gearing up for a show-stopping Super Stage debut at the impressive MEO Arena, one of Europe’s largest indoor sports venues. SBC Summit...
Middlesbrough and Kindred commit to social initiatives in partnership extension
Middlesbrough Football Club and gambling operator Kindred Group have extended its long-running partnership for an additional two years. Kindred will remain as the club’s front-of-shirt...
Hull City reveals ‘landmark’ sponsorship agreement
Hull City FC has become the latest football club to partner with a financial firm, naming Cremello Currency as its official FX partner for...
Tom Brady’s Autograph refocuses on content over NFTs
Autograph, a fan engagement platform co-founded by NFL legend Tom Brady, has launched a new project - though this latest initiative lacks one of...