A-League and Isuzu to integrate digital assets in sponsorship extension
The Australian Professional Leagues (APL) has announced the extension of its partnership with Isuzu UTE Australia for its national football leagues. The two-year partnership renewal...
Baltimore Ravens enlists Shift4 to power in-stadium payments
The NFL’s Baltimore Ravens has announced that integrated payments company Shift4 will power payments for fans of the team throughout the M&T Bank Stadium. Services...
Nationwide continues to sponsor the NFL Walter Payton Man of the...
The NFL and Nationwide have announced a multi-year renewal of their partnership that sees the financial institution continue to present the Walter Payton NFL...
Ronaldinho the star of Booming Games’ latest slot titles
Brazilian footballing icon Ronaldinho has secured a new sponsorship deal with Booming Games to appear in a series of upcoming slot titles.The World Cup...
Newcastle United announce ‘unique partnership’ with InPost
Newcastle United has announced a “unique commercial partnership” with InPost Group to become the club’s Official Parcel Collection and Delivery Service Partner. The out-of-home delivery...
Brazil betting market pushed further on horizon as Bill vote delayed
A crucial vote on the regulation of a federal Brazilian betting market has been postponed by Senators concerned about the inclusion of online casino...
Paddy Power clears up World Darts Championship plans as charity fundraiser
Irish bookmaker Paddy Power has revealed that its previously announced plans to colour the dartboard treble 20 green during this year’s World Darts Championships...
Charlotte Hornets & Lowe’s continue fan initiatives in deal extension
The NBA’s Charlotte Hornets and North Carolina retail store Lowe’s have announced an extension of their long-term partnership, in which the latter remains the...
Betano becomes first-ever betting partner for UEFA
Kaizen Gaming-owned brand Betano has secured a global sponsorship deal for the next edition of the UEFA European Football Championship taking place in Germany.Through...
PENN gets US boost to ESPN BET visibility with NHL deal
PENN Entertainment has signed a multi-national, multi-year partnership with the NHL encompassing its US and Canada-facing betting brands.Terms of the agreement will see PENN’s...