Behind The Badge – Toronto Arrows: the ‘startup mentality’ of growing...
Despite its origins tracing back to the 1860s, modern day rugby in Canada could often be described as a niche sport to many. With the...
The FA announces Adobe as the Women’s FA Cup lead sponsor
England’s Football Association (FA) has found a new lead sponsor for the Women’s FA Cup in the form of Adobe. The partnership will run for...
VISA maintains football investment with AFC partnership
The Asian Football Confederation (AFC) has signed a partnership with VISA, further strengthening the payments provider’s connection to sports in West Asia.Under the terms...
WST selects MrQ as title sponsor of UK Championship
Online casino operator MrQ has been revealed to be the title sponsor of the snooker UK Championship, confirmed by the World Snooker Tour (WST). Now...
Statscore deepens presence across Polish football
Sports data provider Statscore has agreed to extend its partnership with the Polish Football Association to now cover the men’s 2. Liga, the Fortuna...
AC Milan CMO: How the club is enjoying a new period...
Despite a period of decline during the 2010s, AC Milan has once again found themselves at the top of Serie A and in the...
Nike commits to a decade of support for Australian football in...
Nike has extended its partnership with Football Australia for a further ten years, pushing the collaboration into its third consecutive decade. The renewed deal serves...
Reports: FIFA to extract $1bn from oil conglomerate Aramco following Saudi...
FIFA is reportedly in the process of accomplishing a sponsorship deal with Saudi oil company Aramco valued at $1bn.According to The Times, the Saudi...
bet365 scores bullseye with US Darts Masters naming rights renewal
Online betting sportsbook bet365 has extended its naming rights partnership deal with the US Darts Masters tournament. Staged by the Professional Darts Corporation (PDC), the...
iGaming Daily: Are Rick Parry’s comments on gambling sponsorship a welcomed...
EFL Chairman Rick Parry’s defence of football’s relationship with gambling was analysed in a recent edition of the iGaming Daily. Parry took a seemingly unique...