Manchester United & Mercedes-AMG to support TeamViewer’s SheSportTech pathway
Computer software firm TeamViewer has announced the launch of its new initiative SheSportTech, with support from partners Manchester United and Mercedes-AMG PETRONAS. The SheSportTech initiative...
Boca Juniors to mark 119th anniversary with Betsson branded kits
Betsson’s partnership with Boca Juniors will come into effect this week with the betting firm’s branding set to appear on the front of the...
AC Milan & Off-White limited edition t-shirt to spread awareness on...
AC Milan and luxury fashion brand Off-White have reinforced their partnership by releasing a limited edition t-shirt aimed at raising awareness for at-risk children...
Saudi takes next sporting steps in hosting WTA Finals
The World Tennis Association (WTA) has confirmed that the next three tournament finals will be held in Riyadh, Saudi Arabia, from 2024-2026.Saudi Arabia has...
Report: WSL nets media and sponsorship renewals to drive further growth
The Women’s Super League (WSL) is set for a significant boost over the coming years according to two separate reports by The Telegraph. The...
Michael ‘Venom’ Page & Bets.io enter ‘redefining’ partnership
UFC fighter Michael ‘Venom’ Page has entered into a partnership with igaming platform Bets.io aiming to “redefine” the collaboration from the respective fields. The long-term...
Feyenoord unveils Rotterdam connection with new main sponsor
Feyenoord Rotterdam has announced MediaMarkt Nederland as its new main partner in a three-year agreement.Under the agreement, the logo of MediaMarkt will be visible...
Fluminense inks new €7.7m shirt sponsorship deal with Superbet
Brazilian football club Fluminense FC has reportedly agreed a deal with Superbet for the betting operator to become the team's new front-of-shirt sponsor. Inside World...
Rush Street’s BetRivers hits the track with NASCAR deal
The NASCAR Xfinity Series Dash 4 Cash Race has partnered with BetRivers, a sports betting brand owned by Rush Street Interactive (RSI).Scheduled for 27...
Brighton attributes record profits to best-ever Premier League season
Last season’s 6th place Premier League finish, as well as competing in the UEFA Europa League for the first time, has been hailed by...