Everton FC steps up retail presence with Fanatics deal

Everton Football Club has strengthened its hand within sports merchandising, expanding its partnership with official retail partner Fanatics. The long-term deal sees Everton positioned among...

Manchester United gets new partner in Maui Jim

Manchester United has confirmed a multi-year partnership with Hawaii-based sunglasses and eyewear brand Maui Jim. The partnership means Maui Jim will supply the Manchester United...

The evolution of Premier League hospitality

Going to a football match can be quite the experience these days. If you have been lucky enough to attend a Premier League fixture...

Mobile growth continues for Manchester United

Manchester United has benefited from exponential mobile growth, as the club reported positive financial figures for the 2019 fiscal second quarter ended 31 December...

The increasing prestige of the Europa League

There is little doubt that in recent years the Champions League’s weaker ‘little brother’ competition, the Europa League, has grown in prestige. From the 2014/15...

UEFA enriches Champions League content for the Chinese market

UEFA is seeking to enrich Champions League content for the Chinese market with the launch of a new service on WeChat – the Chinese...

ESSA reports increase in suspicious tennis betting activity

International betting integrity body ESSA (Sports Betting Integrity) revealed that tennis and football continue to be the most prominent sports in terms of suspicious...

The unenforced regulation in English football ownership

As great power brings great responsibility, sadly, great wealth is often accompanied by surprising levels of corruption. When English football decided to rebrand the old...

Valencia strikes new partnership with LG Electronics

Spanish La Liga side, Valencia CF has confirmed a new partnership with LG Electronics Spain, to become an official supplier of the club in...

Spanish government backs Sevilla to host Europa League final

The Spanish government has thrown its support behind the campaign for Sevilla's Ramon Sanchez Pizjuan stadium to host the 2021 Europa League final. At the...