HelloFresh delivers to new audiences in treble NHL partnerships
The National Hockey League’s (NHL) Nashville Predators, New York Islanders, and Los Angeles Kings have all announced HelloFresh as the first meal kit partner...
Athletes Unlimited becomes latest Sportradar Integrity Services client
Sports tournament organiser Athletes Unlimited has partnered with Sportradar Integrity Services (SIS), identifying a need to safeguard its competitions due to increasing interest.
The multi-year...
Blast Premier signs 35 broadcast deals in continued esports expansion
Esports organisation, Blast Premier, has announced a ‘record number’ of media rights deals that sees the 2022 season broadcast in over 130 territories, in...
PDC holds its first ever televised women’s competition
The Professional Darts Corporation (PDC) has introduced the Betfred Women's World Matchplay, as it stages its first televised women's tournament this summer.
Being held on...
BT Sport announces Discovery JV leaving DAZN in the cold
BT Group has this morning revealed that it is in ‘exclusive discussions’ with Discovery Inc to create a new sports broadcasting joint-venture for UK...
Arnold Clark Cup scores media partnership with Goal
The Arnold Clark Cup has named football publisher Goal as the official media partner of international women’s football competition, which features England, Spain, Canada,...
Jockey Club signs content deal with Playtech ahead of key fixtures
The Jockey Club has entered into a partnership with gambling software development firm Playtech for the production of cross-product content ahead of next month’s...
Channel 4 to leverage IMG’s production services for Super League coverage
Channel 4 has entered into an agreement with IMG for its forthcoming broadcasts of the Betfred Super League, as the tournament makes its free-to-air...
LaLiga introduces €298 million investment whilst inviting media rights bids
LaLiga Group International has been launched to coordinate Boost LaLiga - the project that joins LaLiga and investment fund, CVC - which has an...
Microsite keeps Svenska Spel users ‘up to date’ with Winter Olympics
Swedish state-owned betting firm, Svenska Spel, has formed a partnership with Spotlight Sports Group to introduce a Swedish language interactive microsite for the upcoming...