Rabbitohs fuels major corporate partnership with MG Motor
The South Sydney Rabbitohs have announced that automotive brand, MG Motor, has been named the club’s major corporate partner.
For the next five seasons, MG’s...
Western & Southern strengthens links with tennis through sponsorship extension
Cincinnati’s Western & Southern Financial Group has extended its title sponsorship of the Western & Southern Open for an additional three years.
The collaboration has...
Luka Modrić interacts with Galácticos fans via Olybet deal
Real Madrid CF’s Luka Modrić has signed a regional partnership online casino OlyBet in a bid to strengthen localised media campaigns and fan engagement.
The...
Channel 4 to broadcast F1 final free-to-air
Channel 4 has secured broadcasting rights for the deciding final race of the Formula One season for free on Sunday, after Sky agreed to...
DCMS details ‘crossover responsibilities’ to ensure safe staging of sports
The government has released a new COVID guide for sports and sports events, outlining that partners and elite sport organisations should all work collectively...
TDI appoints ex-Sportradar MD as company’s first CEO
Tennis Data Innovations (TDI) has appointed sports industry professional, David Lampitt, as the company’s first CEO.
A joint venture by ATP and ATP Media, the...
SEF to conduct responsibility training in Unibet collaboration
Swedish Elite Football (SEF), the representative for the top two divisions of Sweden’s football system, will initiate a series of training sessions in collaboration...
NFLPA, Draftkings and OneTeam together bring gamified NFTs
The NFL Players Association (NFLPA), along with DraftKings and OneTeam, has shared its plans to introduce gamified NFT (non-fungible token) collections.
Set to launch on...
PDC trebles BoyleSports World Grand Prix title sponsorship
The Professional Darts Corporation (PDC) has agreed to a further three years of its World Grand Prix under the title sponsorship of BoyleSports.
The Irish...
PickGuru startup obtains ‘game changing’ UKGC licence
The UK Gambling Commission (UKGC) has granted sports tech start-up PickGuru a licence, as the enterprise also hired Olly Roland-Jones as CEO.
The company underlined...