ESPN elevates boxing in Africa with Top Rank partnership
ESPN has announced that it will broadcast Top Rank Boxing in Africa, as part of a multi year agreement.The multiyear agreement enhances the US...
ITV to show Dubai World Cup for the first time as...
The Dubai World Cup on Saturday 25 March at Meydan Racecourse is set to be shown by 40 broadcasters from around the world.Several big...
Transgender women banned from competing in World Athletics
President of World Athletics, Lord Sebastian Coe, has confirmed the athletics governing body has banned transgender women from competing in women’s international events. From 31...
MLB and Booking.com partner to ‘simplify’ the fan travel experience
Major League Baseball (MLB) has announced Booking.com as the official online travel partner of the league for the upcoming 2023 season. Both firms are engaged...
The NHL confirms Veikkaus as official partner
The National Hockey League has announced Finnish gaming firm, Veikkaus, as an official partner.As a result of the expansion, the state-backed gaming monopoly will...
Porsche FIA talks breakdown and will not join F1 in 2026
Porsche has announced it does not intend to enter Formula One in 2026 after talks between the Volkswagen-owned company and other manufacturers broke down.The...
Kickboxing promotion GLORY unites with Wurl to bring content to new...
Kickboxing promotion, GLORY, has joined forces with Wurl, as the organisation elevates the usage of data. In collaboration with the data-driven solutions for CTV distribution...
Building on World Cup momentum – Harris County Houston Sports Authority’s...
The dust has well and truly settled on a successful World Cup in Qatar, attention slowly turns to the 2026 tournament in North America. With...
UEFA Women’s Football signs PlayStation to sponsorship lineup
Sony’s gaming console company PlayStation has become an official partner of UEFA Women’s Football, sponsoring the UEFA Women’s Champions League and UEFA Women’s EURO...
Bayern Munich deepens Allianz partnership with 10-year extension
Bundesliga champions FC Bayern Munich have extended their long-standing partnership with insurance company Allianz for an additional 10 years running until 2033. Allianz’s relationship with...