SofaScore: Strengthening fan engagement with expansive data
Daniel Jurilj Ad operations and Sales Manager at SofaScore underlined the importance of maximising data when it comes to fan engagement, as well as...
SPFL deepens partnership with Infront
The Scottish Professional Football League (SPFL) has extended its partnership with Infront for a further five years.As part of the deal, the Wanda Sports Group company,...
Sportradar lists the media rights for CEV Tokyo Olympics volleyball European...
Data intelligence provider Sportradar has announced it is working on behalf of the European Volleyball Confederation (CEV) for the sale of the media rights...
Sport Acuity’s Andy Roberts on why content planning is crucial to...
Director and Co-Founder at Sport Acuity, Andy Roberts writes on why developing an owned content plan, deepening engagement and capitalising on your own data...
NBA returns to Brazilian FTA with Bandeirantes deal
In a move which will see the NBA regular-season broadcast across Brazilian free-to-air (FTA) channels for the first time since 2004, Brazilian media company...
US expansion at the heart of Sportradar’s Optima acquisition
Following Sportradar’s acquisition of omnichannel platform provider Optima, the firm’s CEO Carsten Koerl said that the deal can elevate the sports betting capabilities of...
Eurosport unites with Twitter for elevation of Olympic coverage
Discovery and Eurosport has united with Twitter to boost coverage of the Tokyo 2020 games.The broad content publishing and ad sales partnership with the social media...
Study reveals nine per cent of Brits illegally streamed the Premier...
A report from personal finance comparison site finder.com, has revealed that almost one in 10 Brits admit to having illegally streamed at least one Premier League game...
How mobile apps have evolved sports streaming
In September, many sports fans around the world will have noticed some new collaborations announced involving sports apps which can be used on mobile...
Australia’s National Basketball League elevates engagement with Twitch
The Hungry Jack’s National Basketball League (NBL) has become the first Australian sporting league to stream games live globally on Twitch.As part of the two-year...