Manchester City fans able to design 2026/27 third kit using Puma...
Manchester City fans will be able to design the club’s official third kit for the 2026/27 season due to a new innovative AI platform...
Sportradar prepares for Brazil betting market launch with new São Paulo...
Sports tech company Sportradar has opened a new office in São Paulo, Brazil ahead of the market launch of the country’s online betting market...
FIBA reports 76% growth in viewership of 3×3 basketball
The International Basketball Federation (FIBA) maintains confidence in the long-term sustainability of its 3x3 World Tour competition.Launched in 2012, the 3x3 World Tour has...
1/ST Content signs LatAm racing distribution deal with major media outlet
American Racing Channel (ARC), a key media rights holder in Latin American horse racing, has signed a deal to deliver its content to major...
DAZN’s football remit widens again with 2025 Club World Cup
FIFA has named DAZN the exclusive broadcaster of the 2025 FIFA Club World Cup in yet another major expansion of the OTT sports streaming...
3pm blackout drop has implications for media, sponsorship and small clubs
Reports that English football could abandon the long-held 3pm blackout broadcasting rule have received a mixed response from fans and sports stakeholders.Introduced in 1960,...
Premier League signs new £51m broadcast deal with JioStar in India
Fans of the Premier League in India will now be able to watch matches on JioStar from next season after the league agreed a...
Genius Sports to create Madden-esque experience for NFL clash with NBC...
Video game elements are becoming increasingly incorporated into modern sports broadcasting as a means of boosting fan engagement and retaining audiences.As such, a collaboration...
Report: Women’s Championship looking to build on WSL’s YouTube success
The English Women’s Championship is taking to YouTube as well as maintaining its existing domestic broadcasting arrangements according to The Guardian.The media outlet reports...
IMG to continue building social media strategies for NHL
The National Hockey League (NHL) has continued its partnership with IMG for the latter to extend its oversight of the league’s international social media...