Man City releases ‘affordable on-demand’ Recast Channel
Manchester City has officially launched its Recast Channel, as the club’s pre-season US Tour fixture against Bayern Munich on Saturday was made available on...
YCCC catches on to fan engagement opportunities in Virtua partnership
Yorkshire County Cricket Club (YCCC) has named Metaverse platform Virtua an official partner of the team for the remainder of the 2022 season and...
British Horseracing hires HEROS in ‘collective responsibility’ for equine welfare
The British Horseracing Authority (BHA) has formed a partnership with HEROS which becomes the group’s specialist provider for equine aftercare welfare programmes.Overseen by The...
Racing League backed twice by William Hill in betting partnership
The Racing League has named William Hill as its official betting partner for the second year in a row, as the bookmaker sponsors the...
PDC extends Betfred World Matchplay title sponsorship
The Professional Darts Corporation (PDC) has announced that Betfred is remaining as title sponsor of the Betfred World Matchplay under a three-year partnership extension.The...
DAZN keeps the faith in betting venture after BT Sport blow
DAZN remains confident in its ambitions in the sports betting space as well as its continued streaming success, having been dealt a blow regarding...
RMG ‘knows and grows’ racing audience with EngageCraft
Racecourse Media Group (RMG) has formed a year-long partnership with EngageCraft to launch a digital fan engagement campaign using the EngageCraft Touch platform.The firm...
UK markets watchdog greenlights BT and Warner Bros sports media JV
Warner Bros. Discovery and BT Group’s joint venture has been given the greenlight by the UK’s Competition and Markets Authority (CMA).This will enable the...
Morecambe FC lands heavyweight sponsorship with Tyson Fury
Two-time heavyweight boxing champion Tyson Fury has been named as the latest sponsor of Morecambe FC.The Gypsy King’s brand will appear on the Sky...
Racetracks issued warning on extreme heat by BHA
UK racecourses have been warned to practice caution by the British Horseracing Authority (BHA), as the country goes through a record heatwave. Stakeholders across venues,...