The San Francisco Giants strengthens fan engagement with 10-year Fanatics deal
The San Francisco Giants has united with Fanatics, in a 10-year omnichannel retail partnership which grants Fanatics the rights to operate all Giants Dugout Store...
Enhancing the matchday experience with the cashless stadium revolution
The modern age - it seems like every day we wake up to some new idea or technological development which is designed to make...
USL strengthens commitment to integrity with Sportradar
The United Soccer League has strengthened its commitment to integrity, announcing an official integrity services partnership with Sportradar.
As part of the deal, Sportradar will be...
Andy Elliott, Sport Acuity: The exponential growth of data
Ahead of this week’s Betting on Football, we spoke to Andy Elliott, Founder and co-Director of specialist agency Sport Acuity, to give us the...
Is Trudeau edging closer to backing Canadian sports betting?
Pressure has recently mounted on Canadian Prime Minister, Justin Trudeau to follow the lead of the US and legalise single sports betting, it’s a...
Del Piero’s LA10 FC strikes new deal with Skrill
Digital wallet provider Skrill has announced a high-profile sponsorship deal with the Los Angeles-based LA10 Football Club.The club, which was launched last September and is owned by...
MTK Global unites with Top Rank for American expansion
Top Rank and MTK Global has announced an exclusive multi-year licensing agreement that will expand the reach for bring MTK Global events to fans...
William Hill and Matchroom Boxing: “The key word is partnership, this...
In recent years, as British boxing has experienced immense growth, it’s produced some of the country’s most adored sports stars and iconic moments.Throughout...
Golovkin to conclude decorated career on DAZN
Middleweight megastar, Gennady Golovkin will fight out the conclusion of his decorated career live on DAZN.It comes after DAZN Group Executive Chairman John Skipper confirmed...
Boston Red Sox strikes new partnership with MGM Resorts
Ahead of the upcoming MLB season, the Boston Red Sox has announced a new partnership with MGM Resorts International.This partnership will see the...