WTA embraces youth initiatives with Lilly Pulitzer partnership
The Women’s Tennis Association (WTA) has announced a partnership with fashion brand Lilly Pulitzer, with the aim to unify the brands’ youth empowerment initiatives...
Matchroom Sport joins the streaming sector with Matchroom Live
Sports programming supplier Matchroom Sport has announced its first global streaming platform, offering worldwide access to its portfolio of events in Darts, Snooker, Golf and...
BHA addresses ‘critical’ integrity issues with RaceWISE update
Strengthening its commitment to racing integrity, the British Horseracing Authority (BHA) has updated its anonymous reporting service RaceWISE which will allow individuals to report...
NHL pens historic FanDuel streaming deal
Regular season National Hockey League (NHL) games are set to be streamed via FanDuel Sportsbook, following the announcement of a streaming partnership between NHL and...
The Premier League continues Indian football partnership with ISL
A new agreement has been signed between the English Premier League (EPL) and the Indian Super League (ISL) which continues the EPL’s influence and...
Daniel Sturridge handed four-month ban for breaching betting rules
Ex-Liverpool and England footballer Daniel Sturridge has been suspended for four months for breaching betting rules.He was banned for six weeks, with four of...
DAZN set to increase presence with global expansion
DAZN, the global sports streaming subscription service, is increasing its presence in 2020, with the OTT platform set to expand its offering to more...
STS deepens football relations with Futsal agreement
Polish bookmaker STS has furthered its goal to improve its brand exposure across the country’s national leagues by extending its sponsorship agreement with Futsal...
Infront confirms €100m 12-year CEV partnership
Sports marketing company Infront has officially announced a 12-year extension with the European Volleyball Confederation (CEV) at the Extraordinary General Assembly in Austria.The partnership,...
Arsenal expects 2020 sponsorship boost after £27m loss revealed
Arsenal has announced a £27.1m loss for the 2018/19 season, however the club expects to receive a revenue boost due to sponsorship deals this...