SBC announces strategic 2020 partnership deal with GLMS

SBC has taken a major step forward in its plans to expand into new markets following the signing of a strategic partnership agreement with...

UFC deepens engagement with Snapchat collaboration

The Ultimate Fighting Championship (UFC) has announced a new partnership with social media giant Snapchat which aims to elevate the competition’s engagement amongst a...

StubHub deal set to boot London Irish engagement

London Irish Rugby Club has announced the signing of a five year agreement which will see StubHub UK become the club’s official ticketing partner.The...

Mikel López de Torre: Promoting integrity through sponsorship

Chairman of Jdigital, Mikel López de Torre has emphasised the importance of brand association and discussed how sponsoring a major sports league can allow operators...

DAZN replaces Sky as German UCL broadcaster

Sky Deutschland’s chief executive Carsten Schmidt has confirmed that global sports streaming service provider DAZN has acquired the majority of rights to the UEFA...

BHA to integrate purebred arabian racing into UK calendar in 2020

Purebred Arabian (PA) racing is due to be included further into the British racing calendar in 2020, after the British Horseracing Authority (BHA) has teamed up...

Sports lawyer Juan Baldovino warns of ‘tough penalties’ for potential corruption

In an interview with SBCNoticias, Juan Baldovino, lawyer for the Association of Professional Soccer Players of Peru (Safap), warned of ‘tough penalties’ if the...

Eleven Sports appoints Luis Vicente as CEO

Global sports provider Eleven Sports (ES) has announced the appointment of Luis Vicente as the group’s new Chief Executive Officer (CEO).Officially undertaking his new...

BT Sport eyes audience expansion with UK month pass

BT Sport has announced the launch of a monthly pass which will allow subscribers to access its content without agreeing to an annual contract.The...

F1 to remain with 2019 tyre specs following unanimous vote

Formula 1 (F1) is set to stick with its 2019-specification Pirelli tyres next year after its teams unanimously voted to reject the new specifications...