Ronaldo takes a trip down the multiverse in new Betfair ad

Brazilian football legend Ronaldo Naźario featured in Betfair’s latest marketing campaign in a video briefly documenting the player’s life and what could have been.  The...

Newcastle United lands Sportsbet.io collaboration 

Newcastle United has announced a multi-year collaboration with Sportsbet.io, expanding its group of partners in a new era for the club. Sportsbet.io, part of Yolo...

Neymar makes move into equestrian with Horse Team

Brazilian football icon Neymar Jr. is joining forces with Portuguese equestrian business group Horse Team in what has been described as a “historic” moment...

Mastercard named headline sponsor of ICC Cricket World Cup

The International Cricket Council (ICC) has announced that Mastercard has become the global partner for the 2023 Men’s Cricket World Cup.  Set to take place...

Soccer Supplement to continue providing Crystal Palace with sports nutrients

Crystal Palace has announced it will continue working with sports nutrition company Soccer Supplement to enhance its players’ performances.  The Premier League club will once...

Midea nets Erling Haaland brand ambassador deal 

Manchester City striker, Erling Haaland, has been announced as an official global ambassador of Midea, the home appliances producer. It’s a move that strengthens the...

Fulham FC enlists Ebury as the club’s official FX partner

Premier League side Fulham FC has announced financial solutions firm Ebury as the club’s official FX transfer partner for the next four seasons.  Ebury will...

WINBET renews front-of-shirt deal with Botev Plovdiv 

WINBET has announced that it has renewed its partnership with Bulgarian First League club Botev Plovdiv.  Both entities first began working together four years ago...

AFA signs trading platform XTrend as new regional sponsor 

The Argentine Football Association (AFA) has signed a partnership deal with forex broker XTrend to become a regional sponsor of the country's national team. This...

Leicester City and Parimatch look forward to building on success in...

Former Premier League and FA Cup winners Leicester City has renewed a collaboration with online gambling operator Parimatch.  The Gibraltar-based operator will remain as the...