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Football
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Sponsorship
Time to read: 2 min
Crystal Palace scores new sleeve sponsor in Mukuru
May 5, 2022
BREAKING
Spain
Time to read: 2 min
SofaScore secures ambassador Luka Modrić ahead of 2022 World Cup
May 4, 2022
BREAKING
Media Rights
Time to read: 2 min
UEFA Nations League and European qualifiers to be shown on Channel 4
May 4, 2022
BREAKING
Italy
Time to read: 2 min
AC Milan vs Fiorentina became first ever match aired in the metaverse
May 4, 2022
BREAKING
Partners
Time to read: 2 min
Algorand gains World Cup exposure via FIFA partnership
May 3, 2022
BREAKING
Hospitality
Time to read: 2 min
Houston builds on World Cup bid in hosting Man City v Club América
April 28, 2022
BREAKING
Latest News
Time to read: 2 min
Rangers’ ‘Team Talk’ receives further funding from Kindred
April 28, 2022
BREAKING
Football
Time to read: 2 min
International women's football tournaments secure free-to-air status
April 28, 2022
BREAKING
Integrity
Time to read: 3 min
UK Government shows support for new football independent regulator
April 25, 2022
BREAKING
North America
Time to read: 2 min
Red Bulls continue to drive ‘Goals for Growth’ in extended Audi deal
April 25, 2022
BREAKING
Fan Engagement
Time to read: 2 min
Lega Pro, Eleven and DaChain form ‘biggest NFT drop in Italian football'
April 25, 2022
BREAKING
Hospitality
Time to read: 3 min
Washington DC and Baltimore join forces in FIFA World Cup 2026 bid
April 22, 2022
BREAKING
Europe
Time to read: 2 min
Broughton’s Chelsea bid backed by Lewis Hamilton and Serena Williams
April 21, 2022
BREAKING
Europe
Time to read: 2 min
Cazoo strikes further links in football with LOSC partnership
April 14, 2022
BREAKING
Fan Engagement
Time to read: 2 min
PSG and GOAT develop ‘creative experiences’ in sleeve sponsorship
April 14, 2022
BREAKING
Football
Time to read: 2 min
FIFA hires Romy Gai as CBO following Madati’s ‘personal’ departure
April 14, 2022
BREAKING
Partners
Time to read: 2 min
Cazoo enters Bundesliga with SC Freiburg sponsorship
April 13, 2022
BREAKING
Football
Time to read: 3 min
FIFA Women and Xero to aid small businesses via new partnership
April 13, 2022
BREAKING
Partners
Time to read: 2 min
CD Malacateco becomes latest football club in Betcris sponsor portfolio
April 11, 2022
BREAKING
Europe
Time to read: 2 min
Topps partners UEFA and Mourinho for EURO 2024 collectibles
April 7, 2022
BREAKING
Features & Analysis
Time to read: 4 min
Bernardo Pontes: When it comes to sponsorship ‘the game has not yet started in Brazil'
April 6, 2022
BREAKING
Sponsorship
Time to read: 2 min
Al Sadd SC becomes New Balance’s first Middle East sponsorship
April 6, 2022
BREAKING
Fan Engagement
Time to read: 2 min
USL impacts local communities in Hisense USA partnership
April 5, 2022
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Featured Articles
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
BREAKING
Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026
Football clubs in Brazil against betting ban
BREAKING
Features
Time to read: min
Nine Brazilian clubs warn betting ban would push teams into insolvency
September 18, 2026