Spanish SIGMA sports integrity framework implemented for betting sector

The Spanish gambling regulator has adopted the resolutions of the country’s SIGMA programme, an anti-match-fixing and integrity protection framework.The DGOJ, the Directorate of Gambling...

Manchester United unveils Snapdragon as 2024/25 kit sponsor

Manchester United has revealed Qualcomm Technologies’ Snapdragon brand as the 2024/25 front-of-shirt sponsor for both the men’s and women’s teams.As per the agreement, the...

Manchester City brings Piing’s fan interactive game to the Etihad Stadium

Premier League champions Manchester City have named Piing its official crowd games supplier to bring its fan participation game to crowds outside the Etihad...

Burnley names 96.com as ‘record’ front-of-shirt sponsor

Burnley FC has announced that gambling platform 96.com will be the official front-of-shirt sponsor for both the men’s and women’s teams under a two-year...

Spurs emphasises ‘responsible gambling’ in BetMGM agreement

Tottenham Hotspur has named BetMGM as the official betting partner for both the men's and women's teams, and the official front-of-training wear partner for...

Inter Milan signs ‘historic agreement’ with bookmaker’s infotainment brand

Betsson has significantly bolstered visibility in Italy via a partnership between its infotainment brand and one of the biggest names in the country’s football...

DAZN broadens scope with Esports World Cup addition

DAZN has added the Esports World Cup (EWC) to its media portfolio in a further widening of its multi-sport content, building on an extensive...

Manchester City maximises US reach with WWE collaboration

Manchester City and WWE have revealed an exclusive collaboration to release a collection of merchandise ahead of the Premier League club’s US pre-season tour.In...

Public concerns mean betting sponsor debate will not die out anytime...

The Premier League’s self-imposed ban on betting sponsorships is two years away, and both bookmakers and clubs are looking to make the most of...

Newcastle builds on fruitful first year with BetMGM renewal

Newcastle United FC has enhanced a deal with LeoVegas Group to make BetMGM UK the club’s official betting partner.The agreement ensures BetMGM's brand will...