ECB continues on digital transformation path with Cognizant
The England and Wales Cricket Board (ECB) has named Cognizant as its official digital technology transformation partner and official IT consulting partner.At the heart...
Sportian to stamp out ONE Championship illegal streaming
Sports technology solution Sportian is lending its services to mixed martial arts promotion ONE Championship to prevent any and all illegal streaming of its...
Adidas to supply Champions League balls for three more years
UEFA has confirmed that Adidas will remain the official match ball supplier for the Champions League for the next three seasons.The three-year deal allows...
Aston Villa’s UCL return ‘icing on the cake’ for club partner...
This season marks a pivotal moment for Aston Villa. Not only is the club gearing up to celebrate its 150th anniversary, but it's also...
AC Milan and Dyson join forces to put technology at the...
Serie A’s AC Milan has announced a new strategic collaboration with technology company Dyson to tap into new capabilities off the San Siro pitch. Both...
FIFA continues to build strong regional partner-base for 2026 World Cup
The 2026 World Cup is still two years away but FIFA is striving to build up a sponsor portfolio of big name brands ahead...
Spotlight Sports rebrands content hubs under ‘Halo’ umbrella
UK-based sports content and media company Spotlight Sports Group has rebranded its content platforms under the name ‘Halo Content Destinations’.The company is branding its...
New chair appointed to oversee UK horse racing betting levy
The leadership of the Horserace Betting Levy Board (HBLB) has been temporarily solidified as the sport navigates a changing commercial and regulatory landscape.Anne Lambert...
Everton bidder John Textor gains backing of US investment firm &...
John Textor’s potential takeover as the new owner of Everton Football Club received a boost recently as he received the backing of US investment...
EuroLeague takes new approach to financial fair play
Euroleague Basketball has unveiled groundbreaking updates to its Financial Stability and Fair Play Regulations (FSFPR), marking a European first.The updates bring in Competitive Balance...