Spain’s LaLiga enlists Samsung to step up US efforts
LaLiga is moving to strengthen its visibility in the highly lucrative North American market via a deal with Samsung, which will deliver news and...
Why the time is now for Premier League to capitalise on...
With talks resurfacing again over potential Premier League fixtures being held in the United States, fans are understandably concerned that they are being left...
EPIC adds to lived experience roster with midfielder Dominic Matteo
Lived experience is a significant element of gambling harm prevention, particularly on the player education side. As the industry continues to grow internationally, the...
NASCAR enters the world of Fortnite to showcase new interactive racing...
NASCAR will debut a new “one of a kind” racing game built in the hugely popular video game Fortnite. Developed in partnership with UK metaverse...
Report: UEFA looking for new betting partner as bwin pulls out...
UEFA’s debut betting partner bwin has reportedly declined the opportunity to renew its deal with the football governing body.According to SportBusiness, bwin has decided...
EuroLeague Basketball to leverage AI-curated content via WSC Sports
EuroLeague Basketball is providing fans and partners the opportunity to curate AI-generated content through its recent partnership with WSC Sports. Digital creators will be able...
Spanish SIGMA sports integrity framework implemented for betting sector
The Spanish gambling regulator has adopted the resolutions of the country’s SIGMA programme, an anti-match-fixing and integrity protection framework.The DGOJ, the Directorate of Gambling...
Manchester United unveils Snapdragon as 2024/25 kit sponsor
Manchester United has revealed Qualcomm Technologies’ Snapdragon brand as the 2024/25 front-of-shirt sponsor for both the men’s and women’s teams.As per the agreement, the...
RMG CEO Martin Stevenson to vacate role by end of 2024
UK horse racing media rights holder Racecourse Media Group (RMG) will be in need of a new CEO next year, with incumbent Martin Stevenson...
Manchester City brings Piing’s fan interactive game to the Etihad Stadium
Premier League champions Manchester City have named Piing its official crowd games supplier to bring its fan participation game to crowds outside the Etihad...