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BREAKING
Partners
Time to read: 2 min
Eintracht Frankfurt forms Betway Group sponsorship pact
July 26, 2021
BREAKING
Partners
Time to read: 1 min
FC Vaduz extends Casino Admiral main sponsorship
July 26, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Tokyo 2020 opening ceremony ratings dip to 33-year low on NBC
July 26, 2021
BREAKING
Data
Time to read: 3 min
Slovak Fortuna Liga and Stats Perform build on existing relationship
July 23, 2021
BREAKING
Media Rights
Time to read: 2 min
Match TV picks up Premier League rights package in Russia
July 23, 2021
BREAKING
Partners
Time to read: 2 min
Manchester United makes sustainability pledge with Renewable Energy Group
July 23, 2021
BREAKING
Fan Engagement
Time to read: 2 min
Team GB becomes first Olympic team to launch NFT collection
July 23, 2021
BREAKING
Partners
Time to read: 2 min
Gatorade signs up as Angel City FC founding partner
July 23, 2021
BREAKING
Partners
Time to read: 2 min
Stevenage secures two-year sponsorship with Amazon’s Prime Gaming
July 23, 2021
BREAKING
Integrity
Time to read: 2 min
ANJ warns of ‘crossing the line’ on betting advertising following Euro 2020
July 23, 2021
BREAKING
Partners
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AFC Ajax signs up Coca-Cola as official partner
July 23, 2021
BREAKING
Partners
Time to read: 2 min
William Hill secures title sponsorship of Racing League
July 23, 2021
BREAKING
Data
Time to read: 2 min
Genius Sports appoints Kimberly Williams-Bradley to Board of Directors
July 22, 2021
BREAKING
Media Rights
Time to read: 3 min
‘Never say never’ on purchasing live sports rights, says Netflix Chief
July 22, 2021
BREAKING
Media Rights
Time to read: 2 min
Cyta lands Premier League rights in Cypriot renewal
July 22, 2021
BREAKING
Partners
Time to read: 2 min
NASCAR and Penn Interactive expand partnership in Arizona
July 22, 2021
BREAKING
Media Rights
Time to read: 3 min
Volleyball World agrees ‘ground-breaking’ partnerships with Italian leagues
July 22, 2021
BREAKING
Latest News
Time to read: 2 min
RLWC2021 warns of ‘wide ranging implications’ as Australia and New Zealand withdraw
July 22, 2021
BREAKING
Partners
Time to read: 2 min
Watford inks ‘club-record’ principal partnership with Stake.com
July 22, 2021
BREAKING
Sponsorship
Time to read: 2 min
Unibet expands Qatar Goodwood Festival sponsorship
July 22, 2021
BREAKING
Media Rights
Time to read: 2 min
Telekom Srbija locks down Premier League rights in six-year deal
July 22, 2021
BREAKING
Partners
Time to read: 3 min
Inter Milan finalises Socios.com front-of-shirt sponsorship
July 21, 2021
BREAKING
Media Rights
Time to read: 2 min
Sky Sports Racing reveals broadcasting team for inaugural Racing League
July 21, 2021
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Featured Articles
LIV Golf player Jon Rahm
BREAKING
Commercial
Time to read: min
LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
BREAKING
Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026