Genius Sports’ NFL deals accounts for ‘unprecedented’ financial growth

Genius Sports has reported growth at an ‘unprecedented level’ as the company continues its significance in the US betting market.  In announcing the financial results...

Paddy Power ends RTE broadcasting partnership ahead of new IBA code...

Paddy Power has ended its sponsorship of televised football matches with RTE, Irish terrestrial TV broadcaster, ahead of a new voluntary code of conduct. Observed...

Coppa Italia welcomes on board Trenitalia naming rights deal

Italian train operator Trenitalia has signed a deal with Lega Serie A for the naming rights for the Coppa Italia and Supercoppa Italiana. The Frecciarossa...

Pulseroll supports Rugby League teams in recovery partnership

Pulseroll has partnered with England Rugby League as the official muscle recovery supplier of the England Men’s, Women’s and Wheelchair teams.  The British muscle recovery...

AC Milan ‘sets high standards’ in scoring SIRO hotel deal

AC Milan has announced a multi-year partnership with SIRO, which joins the club as its new official hotel partner.  The collaboration with the innovative wellness...

Premier League seals NBC Sports media rights renewal

The Premier League has come to an agreement with NBC Sports, renewing its $2.5 billion (£2 billion) media rights contract with the US sports...

Rugby World Cup names GMF as official tournament insurer

GMF, an insurer of public service employees, has announced a partnership that sees the company as an official sponsor and insurer of the France...

Gorillas delivers ‘fast-paced’ Paris Saint-Germain partnership

Paris Saint-Germain (PSG) has announced a multi-year partnership agreement with Gorillas which sees the ‘on-demand’ grocery delivery service become the team’s premium partner. The collaboration...

PSL swings four year extension deal with Habib Bank

The Pakistan Super League (PSL) has extended Habib Bank Limited’s (HBL) title sponsorship for a further four years. Beginning again in 2022, the bank earned...

World Athletics ‘extends and enhances’ EBU broadcasting deal

World Athletics has announced an ‘extended and enhanced’ media rights partnership with The European Broadcasting Union (EBU) for all the events in the top-tier...