IOC remains defiant amidst calls to ban Russian and Belarusian athletes
The International Olympic Committee (IOC) is under increasing pressure to drop Russian and Belarusian athletes. There are concerns that nations will boycott the IOC unless...
Report: Front-of-shirt sports betting sponsors to be phased out in the...
According to a report by BBC News, Premier League clubs are set to agree a voluntary end to betting partnerships featuring on the front...
La Liga and Netflix collab on documentary series on 2023/24 season
La Liga is working alongside streaming giant Netflix to film and launch a documentary series covering the 2023/24 season. The Spanish top-flight football league will...
William Hill lands Grand National sponsorship
William Hill has been announced the official betting partner of the Randox Grand National Festival in a part of a three-year deal.As a result...
Entain to contribute ‘enormous value’ to South American football
The CONMEBOL Libertadores, CONMEBOL Sudamericana and CONMEBOL Recopa have each secured Entain as their official sponsor for the next three seasons. The partnerships see the...
Verstappen and Red Bull promote responsible drinking with Heineken
Formula One world champion Max Verstappen and his Oracle Red Bull Racing team are partnering with Heineken to promote the alcohol brand's message of...
F1 to be streamed in India via F1 TV Pro service
Formula 1 has launched its premium in-house streaming service F1 TV Pro for fans living in India. Set to start at the beginning of March,...
Report: Amazon retains Champions League rights in Italy as tournament format...
UEFA Champions League rights in Italy are set to be split between Amazon and Sky according to a report from Reuters.It is reported that...
Boston Celtics legend Paul Pierce fined $1.4M over crypto promotion
NBA and Boston Celtics legend Paul Pierce has agreed to pay a $1.4m fine to the US Securities and Exchange Commission (SEC) after failing...
Svenska Spel boots menstruation taboos out of Swedish football
The Swedish Football Association, along with its main sponsor Svenska Spel, has reported that 50% of players and coaches believe menstruation is ‘difficult to...