49ers games broadcast on Mexico’s Radio Fórmula
The San Francisco 49ers and Grupo Fórmula have formed a partnership that will see all of the NFL team’s games broadcast on Radio Fórmula.
The...
Nielsen marks streaming debut with Amazon NFL telecasts
Nielsen and Amazon have signed an agreement to measure Prime Video's exclusive NFL Thursday Night Football (TNF) telecasts.
Starting from the 2022 season, including pregame,...
ITV to broadcast NFL games and shows in UK and Ireland
The NFL has formed a partnership with ITV which will see the broadcaster become the sport’s new free-to-air television home in the UK and...
Detroit Lions expand Fanatics deal with new retail experience
The Detroit Lions and Fanatics has formed an expansion of its existing e-commerce partnership as the company becomes the team's end-to-end omnichannel retail partner.
The...
Raiders confirm first Mexico-based partner with Viva Aerobus
Las Vegas Raiders and Viva Aerobus have formed a collaboration making the airline the NFL team's first Mexico-based partner.
The deal, announced at Allegiant Stadium,...
Bengals home renamed Paycor Stadium but ‘Paul Brown legacy lives on’
The home of the Cincinnati Bengals has been renamed to Paycor Stadium as part of an extended partnership with the human capital management management...
EngageRM: Learning from new markets to break down US sports barriers
Targeting expansion in the US, and in particular in the NBA, Australia-based sports technology provider EngageRM recently signed a partnership with the Milwaukee Bucks.
To...
NFL gives BetMGM rights in Canada as sportsbook partner
The NFL has formed an extension of its partnership with sports betting and iGaming operator, BetMGM, which becomes the league’s official sportsbook partner in...
Minnesota Wild ‘breaks down barriers’ under TRIA jersey sponsorship
Minnesota Wild has announced a partnership with with HealthPartners, TRIA Orthopedics and Regions Hospital that includes a team jersey sponsorship
The TRIA logo is set...
Blue Jays push for ‘viewer friendly’ stadium in $300 million investment
Rogers Centre, home of the Toronto Blue Jays, is undergoing a $300 million renovation project that will take place over the next two offseasons.
The...